Womens RM Williams flatlay boots, photographed and retouched on a flat surface
RM Williams campaign shoot out in the desert by hugh
Retouched RM Williams flat shoes for men using photoshop
Bag shot out in the desert by hugh
Black RM WIlliams fully retouched boot side view
Aerial photography by Christian Fletcher for RM Williams
Mens RM Williams products flatlay in the studio and retouched using Adeobe photoshop
Black RM WIlliams fully retouched boot top view
Retouched RM Williams boots for women using photoshop

Project: Brand Material
Client: Keith Murwillumbah

Keith is situated in an old arcade in Murwillumbah; a cafe/bar that serves fine product of the local area. I was briefed on building a suite of branded work for them. After a brief consultation, I was able to pick apart their brand and collaborate with an employee and illustrator who had done work for them previously, to help create a suite of elements that I could roll out in collage form across a wide range of products for sale. Brookelin’s drawings were distinct enough to have created a brand feel in themselves, so there was some design theory put in place to control structure of how these sat as artwork on each individual product. The whole suite consisted of signage, labels, merchandise, menus, POS, decals, coasters and more.

Illustration by Brookelin Peterson
Photography by Natalie McComas